Press Release

Amazon Ignores Complaints, Counterfeit Sales Scams Continue

Inarguably fake items remain on Amazon

April 12, 2017, Los Angeles, CA – It's a simple scam, take a low capacity computer memory card costing a few cents and reprint it with a higher capacity label and a globally recognized trademark. Sell the items on Amazon as authentic for up to $100.00 or more.

It's no bigger than your fingernail, but this tiny replaceable memory card holds your data, photos and contacts in your phone, camera, iPad, tablet, laptop and GPS. If you buy a fake, you are likely to lose your data, images, and you may damage your equipment. Could you spot this counterfeit microSDHC® card as a fake?

fake microSDHC card

Amazon claims; "The sale of counterfeit products, including any products that have been illegally replicated, reproduced, or manufactured, is strictly prohibited" -- but that is not true. The fact is that counterfeit and replicas can be, and are, easily listed on Amazon by unvetted sellers from all over the world.

Alarmingly, Amazon does not notify buyers they may have purchased a counterfeit item that could damage their equipment and, of course, are entitled to a refund.

The Counterfeit Report®, a watchdog and consumer advocate website, reported 25,617 counterfeit memory cards to Amazon for removal in just the past year, authorized by the trademark holder. While Amazon often reported the listings were removed, in many cases the inarguably fake items remained or continued to be listed despite repeated notifications to Amazon and Amazon's Director of Product Integrity.

All the microSDHC® memory cards purchased from Amazon and tested by The Counterfeit Report tested at 7GB or less, a fraction of their stated capacity. It was not uncommon for some counterfeit cards to fail during the test as unusable. When the counterfeit memory cards reach their actual capacity, they erase and overwrite any existing data.

Consumers cannot determine the actual memory capacity of a counterfeit memory card by simply viewing the capacity displayed on their computer, phone or camera. The counterfeiters are too smart for that, and simply overwrite the real memory capacity with a false capacity to match any capacity they print on the counterfeit packaging and card. A free downloadable test program (H2TESTW.exe) will easily tell you the real capacity of your card.

These counterfeit micro SD® memory cards shown below were all listed for sale on Amazon. Did you get a fake?

fake microSD memory

(photos:© The Counterfeit Report®)

The micro SD® trademark is owned by SD-3C, LLC, who licenses its use. None of the items shown are authentic licensed products. The fake cards may also tout certification from the FCC, CE, VCCI, and NATA leading you to believe that the card meets certification standards. And, of course, there is no manufacturer to honor any warranty.

The removable micro SD memory storage card is an amazing, convenient and trouble-free storage device. When it works, it is unnoticed. When you get a fake, it will be the very core of your frustration, despair and pain – and your data may be gone.

If you are going to trust your data and photos to a micro SD® card, be sure to buy authentic memory cards from authorized retailers or directly from the manufacturer. See for more examples of actual counterfeit and fake memory cards.

Counterfeit products are a serious problem for e-commerce websites and consumers. With many retailers matching website prices, consumers are better served and protected purchasing from authorized retailers.

If Amazon wants to maintain any consumer trust, they need to cleanse dishonest and fraudulent sellers and close counterfeit loopholes. Web platforms that facilitate criminal activity and benefit from the proceeds of dishonest actions which impact jobs, consumer safety and public trust create a public perception of deception and impunity. However, reputation damage is only a small part of the problem: counterfeiting costs U.S. manufacturers over $250 billion, and U.S. workers over 750,000 jobs.

contact us

The Counterfeit Report®
PO Box 3193
Camarillo, CA 93010

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